Press Release

Press Release

Brian D. Banks Joins the American Counseling Association as Its Next CEO

The American Counseling Association (ACA) is pleased to announce the appointment of Brian D. Banks as its new chief executive officer. Banks is a nationally recognized leader in government affairs, public policy and strategic advocacy.

Latest News


  • New Army Directive Authorizes Counselor Independent Practice/Army Hiring More Counselors
    Aug 19, 2011|2 min read

    The American Counseling Association, the National Board for Certified Counselors, and the American Mental Health Counselors Association are pleased to announce that on July 26, 2011, Secretary of the Army John M. McHugh signed Army Directive 2011-09, ...

  • ACA Ethics Revision Task Force Named
    Aug 2, 2011|2 min read

    ACA immediate past president, Dr. Marcheta Evans, selected from among 63 extremely well qualified applicants and appointed the task force that will promulgate the 2014 ACA Code of Ethics.

  • 'ACA Is Where You Belong' - Discover ACA Membership
    Jul 1, 2011|1 min read

    Your work as a professional counselor will be key to helping millions of individuals well into the 21st century. ACA provides?you?with the solid footing and resources?you can rely on as?you prepare for?your career as a professional counselor.

Media Mentions


AI & U: Taking Your Chatbot on a Dinner Date

Published February 16, 2026 on NBC News New York

AI developers are creating opportunities to explore relationships with chatbots and to use AI technology to search for human companionship. However, results from a new survey of over 700 ACA counselors show concern about developing unhealthy dependencies on chatbots. Watch the Video

AI & U: How Artificial Intelligence is Leading to Anxiety in the Workforce

Published February 13, 2026 on NBC News New York

There’s growing concern about the ability of AI to displace humans in the workforce. ACA’s AI Work Group co-chair, Russell Fulmer, talks with NBC News about what counselors are hearing from their clients. Watch the Video

AI & U: Could ‘Grief Bots’ Be a Source of Comfort, or a Mental Health Risk?

Published February 11, 2026 on NBC News New York

Emerging AI technology is making it possible to create AI versions of deceased loved ones. But in a new survey of ACA counselors, 89% says that these new grief bots interrupt the grieving process. Watch the Video

Tech developers say AI chatbots can battle loneliness and depression. Experts are skeptical.

Published February 9, 2026 on NBC News

More the 700 ACA counselors participated in an NBC News survey about the use and impact of artificial intelligence (AI) on mental health. Olivia Uwamahoro, co-chair of ACA’s AI Work Group, explained why counselors are skeptical of the future of AI on mental health and wellness. Read Full Article