Press Release

Press Release

Brian D. Banks Joins the American Counseling Association as Its Next CEO

The American Counseling Association (ACA) is pleased to announce the appointment of Brian D. Banks as its new chief executive officer. Banks is a nationally recognized leader in government affairs, public policy and strategic advocacy.

Latest News


  • Join ACA in Celebrating Teal Day (April 10th)
    Apr 10, 2020|1 min read

    We are right in the midst of Counseling Awareness Month and Teal Day has officially arrived! As an outward symbol of advocacy and hope for counselors and the profession, ACA has designated April 10th as Teal Day: an enthusiastic social initiative ...

  • COVID-19 UPDATES FOR STATES
    Apr 3, 2020|3 min read

    We understand that it has been a long couple of weeks as all of us shift gears in our professional and personal lives in order to address the COVID-19 crisis impacting the entire country. ACA’s Government Affairs and Public Policy team remain ...

  • The CARES Act and You: Part II
    Mar 30, 2020|8 min read

    On March 27, 2020, the United States House of Representatives passed the Coronavirus Aid, Relief and Economic Security Act (CARES Act). The bill became law after the president signed it on the same date. The primary focus of this bill is to position ...

Media Mentions


When It Feels Like Your Family Is Making Your Depression Worse

Published April, 2026 on WebMD

Criticism from family members on the care of loved ones with depression can worsen a care giver’s own depression. ACA President Elect Victoria Kress and Shari Moody, discuss how care givers can manage their depression and how they can deal with family members. Read the Full Article

AI & U: Taking Your Chatbot on a Dinner Date

Published February 16, 2026 on NBC News New York

AI developers are creating opportunities to explore relationships with chatbots and to use AI technology to search for human companionship. However, results from a new survey of over 700 ACA counselors show concern about developing unhealthy dependencies on chatbots. Watch the Video

AI & U: How Artificial Intelligence is Leading to Anxiety in the Workforce

Published February 13, 2026 on NBC News New York

There’s growing concern about the ability of AI to displace humans in the workforce. ACA’s AI Work Group co-chair, Russell Fulmer, talks with NBC News about what counselors are hearing from their clients. Watch the Video

AI & U: Could ‘Grief Bots’ Be a Source of Comfort, or a Mental Health Risk?

Published February 11, 2026 on NBC News New York

Emerging AI technology is making it possible to create AI versions of deceased loved ones. But in a new survey of ACA counselors, 89% says that these new grief bots interrupt the grieving process. Watch the Video