Anthony Centore

Anthony Centore, Ph.D., is private practice consultant for the ACA, founder of Thriveworks Counseling (with locations in 9 states), and author of the book, How to Thrive in Counseling Private Practice. Anthony is a licensed counselor in Massachusetts and Virginia. Find him on Twitter at @anthonycentore or @Thriveworks.


  • 8 Tips for Naming Your Counseling Practice

    May 11, 2015
    What's in a Name? Naming your practice is like getting a tattoo. It’s painful. And, excluding expensive surgery, it’s something you’re stuck with for life. As difficult as it may be to decide on what, you know, you want to be known as to the public, I’ll provide some pointers on picking a good name for your practice.
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  • How to Shut Up and Do Your Work

    Apr 29, 2015
    My phone dings, whirs, beeps, buzzes. I don’t even know which app is signaling to me at any given time; but it’s constant. I mute them, but they turn themselves back on. At my business, there’s always a crisis, always a critic and always something vying for my attention.
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  • Time Flies: Is Your Practice on Track to Reach its 2015 Goals?

    Apr 20, 2015
    It’s hard to believe that we’re already a quarter of the way through the year. It’s time to pause, take a step back and review your progress. Ask yourself, “Has the first quarter of 2015 gone the way I expected? Is my practice keeping pace with the goals I set for the year?”
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  • Warning: Your Employees are Quitting! Are you Ready?

    Apr 07, 2015
    If you’re like many entrepreneurs, when you start your practice you’re doing just about every job: You’re the counselor, manager, bookkeeper, interior decorator and janitor. In short, you do anything and everything your business requires.
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  • Five beginner tips (and five pro tips) for counseling websites

    Mar 31, 2015
    Giving website tips is tricky. While some counselors are overwhelmed by the thought of managing a website, others are quite savvy. Still, I wanted to share some thoughts because, in general, counseling websites tend to be a little soft when compared to other small business industries, like private practice attorneys, yoga studios and realtors — to name a few.
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