Anthony Centore

Anthony Centore, Ph.D., is private practice consultant for the ACA, founder of Thriveworks Counseling (with locations in 9 states), and author of the book, How to Thrive in Counseling Private Practice. Anthony is a licensed counselor in Massachusetts and Virginia. Find him on Twitter at @anthonycentore or @Thriveworks.


  • 6 Places Where Counselors Should Spend Money To Make Money

    Jan 06, 2014
    For many of us, finding success in private counseling practice involves working with a shoestring budget, and making up for our lack of capital with a lot of sweat equity. While this approach works, there are some areas where under-spending can hurt your practice in the long run. Below I list 6 places where counselors should to spend money to make money:
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  • For Counselors, Online Reviews Present Perplexing Challenges

    Dec 27, 2013
    From Yelp, to Google Places, to Angie’s list, to Facebook’s new review system, companies today are more impacted by customer reviews than ever before. For some, this is a great opportunity. Business is booming at that hole-in-the-wall Mexican place after customers started rating them 5-stars, and word spread about their super-sized, extra-salty, margaritas.
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  • Why verifying benefits is crucial for all clinicians and practices.

    Oct 07, 2013
    Billing is one of the least enjoyable aspects of any provider’s relationship with managed care. It can easily lead to frustration, and denied claims often result in thousands of dollars of lost revenue.
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  • Why Counselors Need Search Engine Marketing (SEM)

    Sep 26, 2013
    Building a counseling practice (or any private practice) from scratch means that you have to appeal to strangers—your first clients have no idea who you are. They don't know the value of your expertise, your logo or brand.
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  • 3 Tips for New Healthcare Entrepreneurs

    Sep 17, 2013
    I was recently asked to share 3 tips for entrepreneurs looking to build a company in the healthcare field. Specifically, I was asked “If you were talking to a young aspiring entrepreneur about their new startup, what would be your top three pieces of advice? Examples might be something like:
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